Privacy Policy

At Paramount Software ("we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide when you:

• Fill out our contact form (name, email address, company name, message)
• Subscribe to our newsletter
• Request a consultation or demo
• Communicate with us via email or other channels

Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

• IP address and approximate geographic location
• Browser type and version
• Operating system
• Pages visited and time spent on our website
• Referring website or source

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide customer support
• Send you information about our services that may interest you
• Improve our website and services
• Analyse website usage and trends
• Protect against fraudulent or unauthorised activity
• Comply with legal obligations

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Understand how you use our website
• Improve our website performance
• Measure whether our advertising brings visitors who contact us

Google Analytics

We use Google Analytics 4, a web analytics service provided by Google LLC, to help us understand how visitors use our website. Google Analytics collects the following information:

• Anonymised IP address
• Pages visited and time spent on each page
• Referral source (how you arrived at our website)
• Browser type and version, operating system, and device information
• Approximate geographic location (derived from anonymised IP)
• Interactions with website elements

This data is processed by Google and may be transferred to and stored on servers outside of Australia, including in the United States. Google may also transfer this information to third parties where required by law or where third parties process the information on Google's behalf. For more information, see Google's Privacy Policy.

Google Ads

We advertise on Google and use the Google Ads conversion tag to measure whether our advertising leads to enquiries. The tag sets Google Ads cookies on your device and records when you submit our contact form or click our phone number or email address after arriving from an advertisement. This lets Google attribute the enquiry to the advertisement you clicked. We do not use this data to identify you, and we do not run remarketing lists.

Managing Cookies and Opting Out

Analytics and advertising cookies are set when you visit our website. We do not show a cookie banner. You can opt out using the following methods:

• Google Analytics opt-out: Install the Google Analytics Opt-out Browser Add-on.
• Google Ads opt-out: Turn off ad personalisation and measurement in your Google Ads Settings, or block third-party cookies in your browser.
• Browser settings: Most browsers allow you to control cookies through their settings. Refer to your browser's help documentation for instructions.

Opting out of analytics or advertising cookies does not affect the functionality of our website. All features remain fully available.

Third-Party Services

We may use third-party services that collect, monitor, and analyse information to improve our services. These may include:

• Google Analytics 4 (see Google Analytics above for details)
• Google Ads conversion measurement (see Google Ads above for details)
• Cloud hosting services (e.g., Microsoft Azure, Amazon Web Services)
• Email service providers
• Customer relationship management tools

These third parties have their own privacy policies governing the use of your information.

Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. When we no longer need your information, we will securely delete or anonymize it.

Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Object to or restrict processing of your information
• Request data portability
• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the information provided below.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at: